March 22nd, is World Water Day.
World Water Day is a day designed by the United Nations to shine a spotlight on the importance of freshwater and advocating for the sustainable management of freshwater resources.
There are a number of organisation’s around the globe that now focus their attention on promoting the need for fresh clean drinking water in developing countries and today I’d like to highlight one of the them.
Thankyou Water is an Australian based non-profit social enterprise set up in 2008 by a group of young idealistic friends when they learned that Australians spend almost $600 billion on bottled water. Yes, $600 BILLION on bottled water in a country where fresh, clean drinking water is basically available at the turn of a tap. And at the same time 900 million people around the globe do not have access to ANY clean drinking water.
Thankyou Water is a new brand of bottled water using 100% of its profits to fund water projects in developing nations across Africa and South East Asia. Their concept is simple: One bottle of Thankyou Water is enough to provide clean drinking water to one person for at least one month in the developing world.
The founders of Thankyou Water wanted to be able to give ordinary Australians the opportunity to make a difference in the world by doing something they already do a lot of… buying bottled water. One of their Co Founders, Dan Flynn, says, “Thankyou Water exists to bring a collision between two extremes, the world water crisis and Australia’s $600 million bottled water industry.”
So far, Thankyou Water have had at least eight of their water projects fully funded through their social enterprise. Their water projects usually include the ‘hardware’ (the physical materials and equipment) and the ‘software’ (the health and hygiene education, skills training, labour and the monitoring and evaluation) aspects of the project, to make sure that the impact is sustainable in the communities in which they work.
So this Thank You Thursday, the Fish Chick shows gratitude to the team at Thankyou Water.
The Fish Chick.
P.S Perhaps next time you’re out looking to purchase a bottle of water you’ll look twice for this bottle.